Learn How To Stay On Top With SEO

The term “search engine optimization” refers to deliberately crafting parts of your website to improve its search engine performance. Search engine optimization is an incredibly large virtual business. You might have heard that only web experts can understand SEO. Don’t listen to that!

Multiple short articles increase your page rank better than longer ones. Using these will increase your overall ranking. Not to mention that websites visitors would rather read a short article over a long article, too.

Another effective strategy for affiliate marketing is the pay-per-click method. This service is easy to provide, but the pay can be modest. Even with modest pay though, revenues can build quickly.

An effective affiliate technique is set ups on a pay-per-click basis. This is the easiest service to provide to affiliates, so the pay is correspondingly modest, but it can rapidly build up.

The best way to get a high search engine rank is to help the spiders. Spiders analyze your site, looking at things like keywords. However, they don’t always grasp how to navigate around your site. Create a site map that clearly indicates a hierarchy of pages, so that the spider will be able to index your site more accurately.

Make sure you know how experienced they are. Also make sure to know what kind of risks you’re taking, and what could go wrong.

Spiders do not recognize session id names or dynamic language, so make sure you’re aware of this as you create URL’s for your different web pages. Make each URL simple and directly related to the topic of each page, for both the search engine and your potential visitors.

Look at source codes found on the websites of your competition. This can show you how they use SEO on their site and which keywords they use. Don’t plagiarize what they do, but do take hints from it for your own plan.

Keep the focus of each page on a single subject or product. Avoid trying to get all your product info into a solitary post or article. This practice confuses customers, and as a result, they won’t return. With a single focus page, you will have greater results.

Make your site easier for search engine spiders to navigate by avoiding dynamic URLs whenever possible. Put relevant keywords and meaningful names in your URLs to help the spiders.

Site Maps

Write meta tags that engage the reader on each website page, this can help you obtain good search engine results. Meta description tags are utilized to describe the various pages of your website on results pages of major search engines. Your meta descriptions should pack a punch. This will draw more guests into your website.

Pages with site maps are ranked higher by search engines because they can be indexed easily. These maps make it easy to find any subpage on your site. Site maps improve search engine results, regardless of the size of your website.

Position yourself as a specialist or expert. It is an effective marketing strategy that can have great rewards. Make sure that you create a site that has a specific targeted audience, as this will allow you to better enhance your SEO strategy. It is important to listen to what your customers want, not tell them what they want.

Try to include a transcript for any visual or audio content on your site. Transcripts can be read by search engines whereas verbal or audio media cannot. If a search engine can read your content, it is more likely to include it in its listings.

A site map is crucial, if you are trying to increase your traffic flow. This effectively connects each of your webpages. If you put links at the side of the site, it will increase traffic.

Learning about social media marketing and utilizing the different platforms available really helps you with search engine optimization. Social media sites go far beyond just Facebook, Twitter and Pinterest. Many social networking sites cater to specialized groups or interests, such as Christians or photography. Join relevant sites and use them to drive more traffic to your site.

To help search engines index all of your pages, create a site map. A site map can help a search engine find pages on your site more easily. Site maps improve search engine results, regardless of the size of your website.

If you add keywords on comments you will be better recognized. Instead, you should just focus on having good content.

Captions for images, articles and other content pieces are great optimization tactics. If you use articles or photos on the site, make use of captions that contain key words and phrases and boost your visibility.

Limit the number of keywords you use. Select a list of about a dozen keyword or keyword phrases so that you can make your site focused. Use tools that are analytical so you can learn what phrases and words can net you traffic.

Using a text link is more effective than an image link when you are trying to optimize your site for search engines. Image links do not link your content to the search engines effectively.

The title tag should be one of your main focuses. This may be the first thing someone sees when they land on your site. The tag should be unique in its description of your website content, and use related keywords. In addition, make sure it is not too long.

Put yourself in the search seat and ponder as to what keywords you would use to locate your website. Then ensure these keywords are prominent throughout your web pages. Make sure to include the keywords in your title tags and main content. Be aware that “keyword stuffing” is a grave offense that could get your site de-listed from search engines.

Remember that Javascript isn’t readable by search engines. Using Java is a choice, but keep in mind that it makes your website rank differently.

When you are using search engine optimization to help improve your site rankings, address current events related to your site. This will allow you to maximize your draw. This also helps you site provide more information to regular visitors.

Websites that are using image links will be well served by including an ‘alt’ tag for their links to improve their rankings. These tags are intended to replace images if the website visitor disables image display. These tags are just another smart way that you can incorporate keywords, and improve your site ranking in searches.

Make sure that your content is easy to read and understand. Though keyword saturation is important to appeal to the bots, the bots are not the ones buying your product or service. The site needs to be easily read. One that isn’t will definitely not do well.

Only try to master one area of SEO at a time instead of trying to implement them all at once. Trying to learn everything all at once is impossible, and will cause you a lot of stress. Chose a technique that looks like it will work for you, and look into that as much possible. Once you have learned one technique fully, you can then start working on a different one.

Sharing a proxy with a site that is flagged or banned is not a good idea. If you unknowingly share a proxy with spammers and/or banned sites, it will have a negative impact on your search engine ratings, and you may have trouble getting good traffic.

Orienting your business to search engine optimization allows you to achieve higher rankings and more web traffic. Some companies do not have a grasp of this.

The strategic placement of keywords in the content on your website and within your blogs can have a significant impact on the amount of traffic driven to your site by search engines. The best place to put your main keywords is in the first visible content on your site. Make sure not to overdo it by stuffing too many keywords into a short amount of text, though. Having your keyword in your opening paragraph twice is a solid guideline. After your opening, drop your keyword into your next as much as is possible, without it being obvious to the reader through the next two hundred or so words.

Try to bring up current hot topics that are relevant your product. This helps because it brings in traffic that might not have been specifically looking for your product. This is also a good way to keep your site interesting to existing visitors.

Language meta tags should be used for websites written in a different language than English. Use of this meta tag will let the engines know that you are a source of information in your particular language. This will allow them to include you on the search results for that language.

If you don’t know how to optimize your website content, then work with a company who specializes in SEO services. This marketing plan will ensure that your site will be near the top of all relevant search results. Several companies offer substantial deals on such services.

Email marketing can help you promote your site. Your email texts still need to incorporate SEO keywords as well as bookmarking and social media tools. Make sure the email is easy to forward for the reader.

You should think the way a customer thinks when you are trying to figure out what keywords will be the most effective. Figure out which ordinary, everyday terms people actually use when they search.

Configure your server such that it differentiates capital and lowercase letters in URLs. Otherwise, search engine spiders might end up reading the capital and lowercase versions of your site as different pages, reducing the quality of your inbound links.

SEO is a long process, so make sure that you are patient. Everyone is excited to see results right away after all of their effort. Establishing your site’s presence among all the other millions of sites in the web takes work, consistent dedication and time. Give your SEO efforts time to work. As time goes on, all of these efforts will start to improve your site ranking.

Try to keep your site as pristine and error-free as possible. People will leave if they see typos or other mistakes. Make sure you also check your links frequently, to make sure they all still work and direct to the place they are supposed to.

To market articles, use on-page SEO. This can mean the difference between and unsuccessful site and a successful one.

Your site links should connect to your keyword. For example, if the target is “fuzzy slippers,” link to “fuzzy slippers” rather than a click here link. You will increase your SEO by doing so.

Remember to track all of your results, especially your standings with search engines. It is crucial that you track your results to understand how your SEO is doing. One easy way to track your progress is by using the Google Analytics tool.

Have the owner of the business actively involved in posting material on the website if applicable. This will give the site a more human touch. This is your voice of your company, and your readers want to hear that.

You need Google Analytics. You can easily track your progress with SEO strategies here and also use that information to make improvements. For instance, it can help you figure out what keywords are the most successful. You can take that information and determine which keywords to focus on.

If you can’t seem to focus on optimizing your content and producing the best quality content simultaneously, then a choice must be made. Begin by writing great content and save optimization for later. If your website looks like it is stuffed with keywords, your visitors will never return.

Even though search engine optimization is a very complex field in which full-time experts can be found, there is a level at which novices can enter and learn. You can do your own SEO, and do it quite effectively, by learning easy, proven techniques like the ones presented above. Increasing your amount of traffic could come sooner than you realize!

On your site, use RSS. These RSS feeds will count as fresh content if they are updated on a regular basis. If you are unable to find a good feed for your website, create your own and add related topics frequently. Make sure you motivate people to follow your RSS feed as well.

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Search Engine Optimization-How To Bring More People To Your Website

There are thousands of websites competing for users’ time and money, which makes it more important than ever to optimize your site for search engine rankings. People use search engines in all aspects of their life, such as searching for a job, comparison shopping and doing research. Read on to find out how to get your site to the top of the search engine rankings.

When developing an optimized page, do not be fooled into purchasing unnecessary ads to get a higher rank. Advertisements may bring more visitors, but it does not increase your ranking.

To get the best results when optimizing your site for search engines, you will need to learn how to write in SEO style. In SEO style, you repeat your keywords as often as you can, as long as your article flow is not interrupted and your style remains unstilted. Remember that search engine spiders don’t actually read your content; they just search it for valid keywords.

There are a multitude of ways you can optimize your site for search engines. Tweaking the search capabilities of your site returns faster, more relevant results. The optimized performance will make your readers happier as well.

When performing search engine optimization, each page of your website must include meta description tags. Description tags provide a good value to you, as it will be used to blurb about your site or page on search engine results. Being concise and pertinent will create the best meta tag content. If they are powerful enough, these tags can bring visitors to your site whether you have the top rank or not.

For a good affiliate marketing strategy set up pay-per-click advertising. This is the easiest service to provide to affiliates, so the pay is correspondingly modest, but it can rapidly build up.

Starting a blog about your website and participating in other related blogs can be an effective SEO technique. Blogs get ranked easily since search engine algorithms prefer highly-structured data and new content. Backlinks are very important for ranking highly in search engines.

Pick a domain name that is full of your chosen keywords. Having a keyword in your address makes it easier for people to find when searching the internet for that keyword. Your website visitors will come from a variety of sources. It may be advertising or it may be from a random online search.

Once you have decided on the keywords or key phrases that are most relevant to your website, use them in the title of your web page. The first impression of your site is generated by the title, so choose it with care. Making your URL descriptive of your type of business will help it be found, even when it is new and your name is not well known.

Learn what kind of experience they have in SEO. If you decide to use an SEO expert, be sure to have a written contract clearly stating the terms of your agreement before any work is done, and understand any risks that may be involved.

Include transcripts for your site’s videos and audio in order to help your rankings. Providing a transcript not only helps viewers that don’t have the right browser plugins for your audio/video; it also provides you more content for the search engines to rank as relevant. This can get you higher in search results.

If you hope to be ranked highly, you must help the web spiders achieve their goal. Spiders are constantly navigating your site’s content looking for relevant items like your keywords, but for them to do so, your site must be easily navigable. Create a detailed sitemap for your website. This will allow the web crawlers to index your site with ease.

Social Media

Try using product feeds to get more customers coming into your website. Include information about your products, such as descriptions or prices, on your feeds. Enticing potential customers to click onto your site, could mean a profit for you. A feed reader is a program which allows people to keep up with their favorite websites via email. Your clients may interested in following your feed this way.

Know how to use and make the most of social media. Social media sites go far beyond just Facebook, Twitter and Pinterest. Special interest sites offer many networking opportunities for your business as well. It’s a good idea to join up for each one that has anything to do with your particular product or service in order to help increase your SEO.

Use a site map so that search engines can easier index your pages. The site map, or navigation bar, lets the search engines access your pages from all other pages on the site. Even if your site is small, a site map can have a big impact on its search engine rankings.

Create and publish fresh content as frequently as you can. Stick to a weekly goal that you can keep up with. When a site has more new content, search engines look upon it more favorably than those without fresh content. Those sites with new content posted regularly earn higher page rankings.

Learn all you can about social media and how it can benefit your SEO planning. Go beyond Twitter and Facebook. Some social networking websites are only for certain groups. Join other relevant people in the business. Use this method for promoting services and products and boosting your search engine rankings.

Avoid being too diverse with your keyword usage. Select a list of about a dozen keyword or keyword phrases so that you can make your site focused. Use online analytical tools to determine which keywords will bring you the most traffic.

When working to improve your search engine optimization, make sure you have an efficient description tag that will draw searchers to your site. Don’t overdo it – 30 words at the most. You need to limit this page to under 100KB, so it can be read quickly by the search engine spiders.

If you have images, you should always include a tag that describes your image. The purpose of these tags is to replace images, should the viewer choose not to view them. These tags are just another smart way that you can incorporate keywords, and improve your site ranking in searches.

Be sure to research keywords. You should determine what the most effective keywords to incorporate into your content and titles will be. If you take the time to do research and pay attention to your page stats, you will better understand what types of content people are looking for. Mention these keywords often to increase your site traffic.

Put yourself in your customer’s shoes. If you were looking for your website, what key words would you use? Once you’ve come up with a list, use them around your website. These keywords should be in the titles and all over the content, but you need to avoid overusing these keywords because this can cause your site to be labeled as spam by the search engines. This is why you have to find a balance.

Some owners of websites fail to proofread their content. Your website should be very clear and easy to read by your readers, as well as the search engines. If you don’t take the time to run spell-check and grammar check on your site, search engines will penalize you.

To increase your ranking on search engines, it is important to strategically place keywords within your site’s content. Input keywords into the website content of your page in a balanced manner. Try to get your keyword into the first paragraph twice. Follow that up by repetitively using your keyword in the following paragraphs.

Establish a sight map with keywords. A site map functions to show users all the areas that are available to them on your site, and provides them with an easy way to find whatever they are searching for. Search engines also use these to place websites higher on their search lists, because ease of access is important to their ratings.

On-page SEO is essential when it comes to marketing articles, so research thoroughly everything about optimizing your website. A high Google rank is the difference between being found by potential readers and being overlooked, so make sure your layout is fully optimized to meet and exceed current SEO benchmarks.

The title tag is important. The title tag will be what the visitors see when your website loads up. This tag should include a description that is not too general. Additionally, keep this description short and sweet.

When making the choice to employ a SEO company to work on promoting your website, be certain to ask questions of them prior to handing them over money. Things you wish to consider include their pricing, experience, recommended techniques and estimated time for visible results. In addition, ask if you can view a portfolio of some of their completed projects, and request contact information for references. If they are proud of their business they will be pleased to give you quality referrals.

The truth is, if you do not know how to use seo effectively, then your customers will never find your site. Some companies do not have a grasp of this.

Search Engines

When writing the first paragraph of a website, try to write introductory sentences that can also serve as HTML meta description content in tags. There are search engines that use this kind of thing instead of tags to tell people what your site is about in their results. If your content is of poor quality, it can hurt your page rank.

Whatever you do, do not try to boost your website ranking by inserting random keywords that are irrelevant and have nothing to do with your site. Search engines will suppress your website and put you into a search engine black hole. Sometimes popular search engines even ban certain businesses from their results entirely. With that advice, use an ethical guideline as you develop the search engine optimization for your website!

Make sure the proxy server that hosts your site is not also used by less reputable sites. If you share a proxy with disreputable sites, search engines will not rank your site favorably. This can translate into less business.

You need to know what kind of options you have to get links to your site. These can be press releases, message boards, blogs, and article writings. Developing outbound links is a big key to SEO success.

If you don’t know how to optimize your website content, then work with a company who specializes in SEO services. These companies will help you get your site a much higher search engine ranking. Various companies provide excellent deals for this kind of service.

Look at the headers your own server sends when you visit a website’s pages. Learn to use the free online tools that analyze information that they use when loading pages. You only want to spot “301 Moved Permanently” or “200 OK.”

Ensure your website server sends the proper headers on each page. Use one of the many online tools to analyze your website’s information. “301 Moved Permanently” or “200 OK” are the only statuses that you need to see.

Successfully optimizing your site for search engines may seem intimidating, but as this article has shown you, it doesn’t have to be difficult. Knowing the few basic principles that determine how the search engines work, can help you tweak your site to attract more visitors than ever. Before you know it, you’ll have a slew of new customers.

Implement email marketing properly. However, it is important to utilize good SEO practices within each email and post to social media. Make it easy for the reader to forward the email to their friends, as well.

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Getting Better With Search Engine Optimization Is Easy To Do!

Learning SEO is no small task for a business owner. It requires both patience and knowledge. This article will review what needs to be done to help you find greater success with your website.

When you use SEO, you should make sure you site is properly coded. For instance, if most of your site relies on JavaScript and is poorly coded, search engine spiders cannot index it. Text-free Flash will be entirely overlooked by spiders.

Meta Tags

Choose an SEO oriented style over an AP style to improve your site’s search engine positioning. Switching to a SEO writing style means including keywords as naturally as possible throughout your writing. Search engines look for keywords and their density on the site, so doing this should increase your sites ranking.

To make sure you have a place in search engine results you should have a large amount of keywords, even those that are misspelled, in the area of your site where you put meta tags. The search engines decipher your meta tags and integrate the information into their algorithms used to generate search results. Make sure you use the plurals and the misspellings of you niche’s keywords.

If you want to be higher up on search engine results, help the web spiders out. Give web spiders directions on making their way around your site, and they will more easily pull up your page due to keywords. If you create a web site map that shows each of your site’s pages along with a link, the web crawler can follow the links to gain an understanding of your site’s layout and page hierarchy.

When deciding on a domain name, make sure to pick a keyword rich URL. Your website should be easy for visitors to find when they do a web search. Not everybody will come to your website from the advertisements, some find your site by searching for things on your site.

If you can, purchase a domain name that’s catchy and people will have an easy time remembering. These tools are helpful since your website will be easy to find due to the ease of pronunciation.

If you hope to be ranked highly, you must help the web spiders achieve their goal. Spiders have to be able to easily navigate your site before they can properly index it. Create a site map, which helps spiders to understand which parts of your site are the most important.

If you are wanting to make the most of search engine optimization, then you need a site map describing your website. Search engine spiders will be able to access your content much easier with a text based map of your site. You might need more site maps, if you have a big website. You should not have too many links on any site map, it becomes too much for the search engine spiders.

Look at the source code of people that compete with you. That way, you will be able to determine the way they use SEO for their site and the keywords they find valuable. Though you may not want to copy what they are doing, you might be able to get some useful ideas.

Learn all you can about social media and how it can benefit your SEO planning. This is more than Twitter, Facebook, and Yelp. Many social networking sites cater to specialized groups or interests, such as Christians or photography. Join forces with those that can help your business and boost the success of your website.

When purchasing a domain name, remember to keep it simple and product related so people have an easier time remembering it. This makes it easy for people to find your site on social media networks as your domain name will be simple to remember.

You must research your keywords before attempting to optimize your site. Focus on the keywords you need when creating your titles and site. You should research what people are looking for when looking for products in your market and select your keywords from what are being used to search. Highlight these items throughout your site to rise in the rankings of the major engines.

Never utilize Flash on a site that you wish to be optimized. Flash isn’t read by the spiders and won’t be indexed. To optimize a website correctly, your website must be visible to search engines.

A site map which has your keywords included should be created. A site map is a navigational tool on your website that gives links to all the different pages so that viewers can easily find the specific page they’re looking for. A site with a good site map will be given a higher ranking by the search engines to reflect the importance of easy accessibility.

Add a site map if you’re trying to get more traffic. This results in the pages being linked together. This will boost your site traffic, as people will visit the links at the side.

Use videos and a video sitemap to increase the SEO of your website. Videos can be great for personal introductions or product demonstrations and tutorials. After you post the video to your site, you must also employ keywords in text. Create a sitemap and submit it through Google Webmaster Tools. Then post your content on YouTube and websites that host videos. Now, you can just wait for the customers to find you.

Be sure to include full transcripts for any visual or audio content that you have on your site. Transcripts can be read by search engines whereas verbal or audio media cannot. If a search engine can read your content, it is more likely to include it in its listings.

Use products such as adwords or adbrite. DIY SEO does not always produce the jump in rankings you want. Advertisers are specialists at increasing hit counts. Using a product by Google can actually help your site’s rankings.

You entire website should be easy to read and navigate. If you want a higher rank you need to make your content easy to use and understandable. Include user functions such as the ability to make the text bigger. Optimize your site for both readers and search engines.

Placing some captions on a website will really help to get it optimized. This means that if you have a lot of newspaper articles or photos linked up to your site, take advantage of this and use captions which are rich in keywords to improve your visibility and traffic.

Don’t overextend by packing in too many keywords. Keep your site’s focus to a dozen keywords and phrases that your website actually focuses on. Use analyzing tools to help you figure out the words that bring you the most traffic.

While there are many facts to know about SEO, you want to take learning about your options one step at a time. Since there is just not enough minutes in a day to learn all SEO techniques, choose one that appears promising and make the most of this area.

Consider advertising products through podcasting. Podcasting is a great audio or video medium to provide your customers with relevant and topical information. Due to the ease of access to the podcasting world, this form of marketing is gaining a lot of traction with businesses who want to a new way to talk to their consumers. You can then submit your podcasts to major search engines with descriptions of your content.

You can give your SEO a boost by using off-site linking to reputable websites. This is crucial in terms of your link usage. Relevant links to other websites are more valuable from a SEO perspective than the links that interlink your website. Make sure to search for linking options that allow a link back to your site, as well, in order to maximize the impact on your rank.

Sharing a proxy with a site that is flagged or banned is not a good idea. If not, you may appear as a spammer which can hurt your ratings and traffic.

Use social media for SEO. Connecting with your customers on a personal level can really make all the difference.

You should think the way a customer thinks when you are trying to figure out what keywords will be the most effective. Find out what terms are actually used when people search for your product or service.

Make sure the service you use doesn’t block the ownership information of your domain. Registering your domain with an entity like Google only to have it blocked will not get you the ranking results you want.

Strategically placing keywords within the main body of text on your website or blog is a great way to increase traffic coming from search engines. Make frequent use of keywords toward the beginning of your content, but do not overdo it. A common practice is to use your keyword two times in the first paragraph. You should continue to use the keyword throughout the body of the text, however, it should flow naturally and not feel stuffed or repetitive.

The strategic placement of keywords in the content on your website and within your blogs can have a significant impact on the amount of traffic driven to your site by search engines. Use keywords at the beginning of your text, but avoid stuffing. Try to get your keyword into the first paragraph twice. Incorporate the keyword again in the following 200 words, being certain that you maintain a smooth flow for the reader. The keywords should not stand out.

On-page SEO is crucial when it comes to marketing your site; therefore, be sure to optimize your website. Ranking high in Google can mean the difference between having visitors overlook you and gaining visitors. Retain a layout that meets and exceeds the benchmarks of SEO.

Make sure you use email marketing properly in your SEO campaign. Use your keywords in the emails and include any social sites you belong to. Make sure visitors can easily forward emails to others.

Inbound Links

Search engines track the average visit length to sites, and use that information as part of the ranking algorithm. The content on your site is important to keep customers coming back.

You have an array of options from which to choose when it comes to getting inbound links to point to your site, including message boards, blogs, articles, press releases and more. When you have acquired a plethora of inbound links from well regarded sites you will see a huge jump in the success of your SEO efforts.

To gain the interest of new people to your website, you can offer a contest. Make sure that you follow any laws for contests in your location, though. Learn from what your competitors are doing, but be sure to use your own ideas along with their inspiration.

Look at the headers your own server sends when you visit a website’s pages. There are many free tools online which can analyze the information being sent when they load a page, so make sure to use them often. The two statuses that you want to view are “301 Moved Permanently” and “200 OK”.

Distinguish each page of your website completely from the rest. The titles of your pages are of particular importance. Titles are very important with regards to SEO. If you want your web site to appear in the first pages of results, use keywords in your titles.

Implement email marketing properly. Your email texts still need to incorporate SEO keywords as well as bookmarking and social media tools. Make sure the email is easy to forward for the reader.

META description tags should be unique for each page. Not using different tags can mean lower search engine ratings.

The higher the ranking you want to achieve, the more content that you need to provide. Make sure your topic range is broad, but still relevant to your product or service. For example, if you own a baseball blog, you can write articles about collectible baseball items, current and past players, and even an article about equipment. A variety of content related to your main topic will compel your visitors to make repeat trips to your blog, which in turn boosts your search rankings.

If you’re aiming for SEO, include keyword phrases and keywords in nearly everything on your site. This means they should be included in all image ALT attributes, test links and, most importantly, in the domain name. Your website should ideally trail back to the keyword that you want to be searched.

This article has given you some simple, yet helpful SEO tips. You should see results almost immediately, although it will take some time to get to where you ideally would like to be.

ALT tags are a very helpful SEO strategy that many people forget to utilize. Images make your website stand out, and they can do something else for you. Always use ALT tags with your pictures and ensure that the search spiders will find the text. This helps you boost your rank.

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